Prestige wood blinds are an all American producer which concentrates mostly on the high end market. As the blinds sector sees a great deal of imported blinds, Prestige wood blinds look indeed rather odd. Typically all their models are made from American hardwood and they also tend to concentrate on only a few web based selected retailers.
The marketing method they employ is to emphasize the quality of their products and to appeal to the nationalist spirit found in a common American household. Is this marketing scheme working? Well they do seem to have some success, but they are far from actually being a top manufacturer. It is quite obvious that Prestige wood blinds are only aiming at a restricted sector of the market. They prefer to be a big fish in a small pond rather than the opposite.
Their retailer policy is surprisingly open to small players and they are currently undertaking a serious effort to produce a more reseller friendly network. However they tend to focus more on traditional resellers, rather than web based ones.
The fact that Prestige wood blinds have a relatively small affiliate network also means that the information flow between the producer and retailers is extremely good. Safety notices, downloadable installation guides, all of these can be found very easy.
As for the prices of Prestige wood blinds they are pretty uniform across the spectrum as they do not traditionally cover the low end market. The guarantee of genuine American hardwood though also means that their prices are somewhat higher than those belonging to the competition. This is perhaps a reason why large online retailers feel reluctant to collaborate, as typically the web is seen as an environment dedicated more to bargains, rather than quality.
The sales figures for Prestige wood blinds do seem to go up. This comes as a result of more people now getting tired of the poor quality of cheap bargains. The online environment now seems closer to maturity and a high end market is emerging as a standalone sector.
The offer itself is actually rather limited as Prestige wood blinds cannot apparently afford more models at the time. The ones that exist though come in popular formats like 2 inch or "S", which cover about 90 percent of the tastes involved in this segment of market.
The future of Prestige wood blinds seems anything but secure. Their effort though to expand the retailer base, their user friendly policy and the rather significant position they hold in the restricted niche they act in do seem to guarantee a bright future. No matter of their marketing effort though, they voluntarily skipped an important market, that of low end blinds, which sees the biggest share of sales. Nonetheless, despite this limitation, this company does have room for expansion if they manage to convince potential buyers that the extra bucks are truly covered by extra value.
Prestige wood blinds are made from genuine American hardwood